On Page SEO
The purpose of an SEO landing pages is to rank in Google and other search engines for topically relevant terms. While there are over 200 SEO ranking factors, the primary factors which SEO professionals have the ability to impact are:
The quality of your on-page SEO (page structure, optimization of headers, images, metadata, etc.) is what is easiest to improve as those improvements can be made quickly within a CMS (content management system) like Farcry, Mura, WordPress, Wix or Weebly, and an SEO professional can make appropriate updates without relying on developers (Technical & Site Issues sometimes require this). Off-Page SEO (link-building) is often where you can earn the biggest impact, but it is a time-consuming process relative to making on-page updates.
- Technical SEO (code quality & site speed)
- On-Page SEO (page content)
- Off-Page SEO (link profile)
The quality of your on-page SEO (page structure, optimization of headers, images, metadata, etc.) is what is easiest to improve as those improvements can be made quickly within a CMS (content management system) like Farcry, Mura, WordPress, Wix or Weebly, and an SEO professional can make appropriate updates without relying on developers (Technical & Site Issues sometimes require this). Off-Page SEO (link-building) is often where you can earn the biggest impact, but it is a time-consuming process relative to making on-page updates.